Through the Market Catalyst engagement, Amaranta helps Latin brands discover opportunities in the US, based on unmet consumer needs and market dynamics. Through a detailed analysis of market conditions, consumer preferences and go-to-market requirements, Amaranta provides a summary of consultative recommendations and strategies to enable brands to establish their product in the US successfully.
Basics of forming a business in the US
Regulations for apparel and accessories
Retailer expectations and requirements for new vendors
Ongoing administrative and legal considerations
This phase of the project is designed to provide guidance on the requirements and typical milestones of establishing a new business or brand in the US. During this process we will determine the key steps to start operating, including legal requirements, tax implications, authorizations, applicable regulations and certifications.
In addition to the basic steps for any business operation, this phase will also explore regulatory compliance and commercialization requirements for apparel products, as well as a list of special requirements when working with large retailers and other formal businesses. The deliverable will identify items that can be executed in partnership with our team, and other steps in the process that may require additional support from other third parties.